Resources

“In the latest survey, half of all respondents (50%) said they would be willing to reward companies that give back to society by paying more for their goods and services—up from 45 percent in 2011.”
“Do Consumers Care About Social Impact?”
Nielsen Global Survey
August 6, 2013

“More than half of online consumers around the world (55 percent) will pay more for products and services from companies that are socially and environmentally responsible. North America (42 percent) and Europe (40 percent) lag behind the Asia-Pacific region (64 percent), Latin America (63 percent), and Africa and the Middle East (63 percent).”
“Consumers Will Pay More For Corporate Social Responsibility”
Patrick Sullivan
The NonProfit Times
June 17, 2014

“Social responsibility—that is, giving back to your community—not only has the obvious effect of helping those you give to, but the less obvious one of helping your business improve its image and attract more customers.”
“How Social Responsibility Helps Your Business”
Rieva Lesonsky
AllBusiness
No Date

“However, the benevolent halo effect was diminished when a company advertised its corporate social responsibility efforts. Advertising may not be the best approach for companies to inform customers about their charitable activities. Social media and public relations may be more effective in convincing consumers of the benevolent nature of a company’s actions and thereby increase the positive impact of corporate social responsibility on the perceived performance of a company’s products.”
“Do Consumers Think Products Are Better When Companies Donate to Charities?”
Vladimir Dovijarov
March 31, 2015

“If someone else brags on your behalf, it’s a fantastic way to get the message across because it doesn’t feel like you’re the one looking for credit,” Norton said.
“Braggers Gonna Brag, But It Usually Backfires”
Tia Ghose
LiveScience
May 15, 2015

“Local nonprofit groups that responded to the violence by cleaning streets, building playgrounds, mentoring children and employing young men had a real effect on the crime rate. That’s what Patrick Sharkey, a sociologist at New York University, argues in a new study and a forthcoming book. Mr. Sharkey doesn’t contend that community groups alone drove the national decline in crime, but rather that their impact is a major missing piece.”
“The Unsung Role That Ordinary Citizens Played in the Great Crime Decline”
Emily Badger
The New York Times
November 9, 2017

“The report finds that levels of civic engagement in 2006 and 2008 strongly predicted how well states and large metro areas would weather the unemployment crisis of 2006-10. When we combined in one model eight economic factors thought to predict unemployment (ranging from the housing bubble and state GDP to educational attainment) along with five important civic measures–volunteering, working with neighbors on community problems, attending meetings, registering to vote, and voting–we found that the civic measures were strongly related to changes in employment from 2006-2010, but none of the economic factors was associated with employment to a statistically significant degree.”
“Civic Health And Unemployment: Can Engagement Strengthen the Economy?”
CIRCLE, The Center For Information & Research On Civic Learning and Engagement
September 16, 2011

“This 2012 Issue Brief explores the relationship between civic engagement and economic resilience. It finds that the density and type of nonprofit organizations in a community, as well as its social cohesion, are important predictors of that community’s ability to withstand unemployment in a recession.”
“Civic Health And Unemployment II: The Case Builds”
National Conference on Citizenship
September 12, 2012

Look up the best local nonprofits near you. Still pay attention to what matters to you in a charity or nonprofit. I look for charities and nonprofits that give control to members of the community. American Christine Keung attended college for one year in northwestern China, her parents’ homeland. She collaborated with local university students on a number of local issues, starting with polluted water. She continues to work with Chinese students on many issues, but with the kind of approach that matters to me:

“It’s not about developing one solution or even five. It’s about developing these students.”
“Doing Good in China”
Justin Worland
Time Magazine
October 12, 2017

Great Nonprofits

© Paula M. Kramer, 2019
All rights reserved.
September 20, 2019
Updated December 2, 2019